@article{Strang1998,
author = {Strang, D. and Soule, S.A.},
title= {Diffusion in organizations and social movements: From hybrid corn to poison pills},
year = {1998},
doi = {10.1146/annurev.soc.24.1.265},
journal = {Annual Review of Sociology},
volume = {24},
pages = {265--290},
}