TY - JOUR A1 - Erdem, T. A1 - Keane, M. A1 - Strebel, J. T1 - Learning About Computers: An Analysis of Information Search and Technology Choice Y1 - 2005 DO - 10.1007/s11129-005-0269-7 JF - Quantitative Marketing and Economics VL - 3 SP - 207 EP - -247 ER -