@article{Tavory2009,
author = {Tavory, I. and Swidler, A.},
title= {Condom semiotics: Meaning and condom use in rural Malawi},
year = {2009},
doi = {10.1177/000312240907400201},
journal = {American Sociological Review },
volume = {74},
number = {2},
pages = {171--189},
}